Just one reason to start embracing Facebook

Just one reason to start embracing Facebook

This popped-up on my wife’s phone this week and I thought it might prove an interesting point. If you ever needed a reason as to why you should engage with Facebook, then this image displays exactly what is going on locally on the world’s biggest online...
Could you benefit from Facebook advertising?

Could you benefit from Facebook advertising?

There’s always been a lot of controversy over the usefulness of Facebook for business. And I must agree that I have, in the past, been a huge sceptic, resisting even signing up to it for a long time. And, okay they’ve had their recent ‘privacy’ issues too, but however...
Taking baby steps to improve customer service

Taking baby steps to improve customer service

I recently changed the garage that I use. It wasn’t because of their work. I happened to call into another garage to get tyres and have a 4 wheel alignment, something my usual garage didn’t do. The people in this new garage were friendly, called me by my...
The 9 barriers of customer commitment

The 9 barriers of customer commitment

Your marketing doesn’t actually stop at the point-of-sale. You see, when someone either walks in, calls or emails your garage for the first time, they may not be ready to commit; they may have doubts, concerns and questions that require addressing before they...
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