Could you benefit from Facebook advertising?
There’s always been a lot of controversy over the usefulness of Facebook for business. And I must agree that I have, in the past, been a huge sceptic, resisting even signing up to it for a long time. And, okay they’ve had their recent ‘privacy’ issues too, but however...
What Google’s mobile-first index means for your website
We’ve been saying this for a while, but it looks like Google is taking action regarding websites that are responsive across mobile platforms such as smartphones and tablets. This is what the WordPress experts Elegant Themes have to say… Mobile-friendliness...
Taking baby steps to improve customer service
I recently changed the garage that I use. It wasn’t because of their work. I happened to call into another garage to get tyres and have a 4 wheel alignment, something my usual garage didn’t do. The people in this new garage were friendly, called me by my...
When I found out marketing a small business wasn’t rocket science…
If you want to understand how to market a garage business, hopefully I can help you bypass a big learning curve… Do you ever have moments when something suddenly becomes blindingly apparent – an ‘aha’ moment? After many years of building my own small design...
The 9 barriers of customer commitment
Your marketing doesn’t actually stop at the point-of-sale. You see, when someone either walks in, calls or emails your garage for the first time, they may not be ready to commit; they may have doubts, concerns and questions that require addressing before they...
